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Social Media for Business Workshops

Tired of listening to lectures about Social Media and would rather just do it? This series of three-hour workshops will focus on hands-on use of three of the most popular social media sites: Twitter, LinkedIn, and Facebook. Bring your own laptop or feel free to use one in the computer lab.

To register for Frederick workshops call 301.846.2419
To register for Carroll workshops call 410.386.8100.

Space is limited in each workshop so please don’t wait to register!

Three Week Social Media Workshop at Frederick Community College

The Twitter, LinkedIn and Facebook Workshops below are also being offered at Frederick Community College for $249 for all three! Mention class SMB250 when you call to register! (Note: The Advanced Facebook Workshop is not included in this series)

Twitter Workshop

This workshop will cover  how to use Twitter for your business to engage your target markets. Attendees will learn about Twitter etiquette, Twitter-speak and the many Twitter tools available for free. In this three-hour workshop attendees will:

  • learn about the various account and security settings on Twitter
  • create a unique and creative Twitter profile
  • create a customized Twitter theme
  • learn all about hashtags & the most effective ways to use hashtags
  • learn about the most common mistakes made by Twitter users
  • what types of info to tweet to your followers – and what to avoid
  • create Twitter Lists
  • use Twitter tools such as Tweepi, Twubs,  Klout, Nimble, Bottlenose, TweetDeck, LocalTweeps, Twilert, SproutSocial and HootSuite and more

SMB258 Friday March 29, 2013  9 – 12PM  Frederick Community College – $99

LinkedIn Workshop

In this workshop attendees will learn how valuable LinkedIn can be for salespeople, job seekers, HR professionals, B2B companies and recruiters. In this workshop, attendees will:

    • create a high quality and highly “searchable” profile
    • learn how to change privacy settings on LinkedIn
    • set up a LinkedIn company profile with specific info for each product/service your company offers
    • set up promotions and events on LinkedIn
    • learn strategies to find and connect with other users
    • learn LinkedIn etiquette in order to avoid making common mistakes
    • connect their Twitter and LinkedIn accounts

SMB257 Friday April 5, 2013  9 – 12PM  Frederick Community College – $99

Facebook Workshop

The workshop will cover how to use Facebook for business use; specifically Facebook fan pages and Facebook paid advertisements. In this workshop, attendees will:

  • learn the difference between Facebook personal and business pages
  • create a business fan page
  • post video, photos and more to their company page
  • learn strategies to attract more Facebook fans
  • engage potential and current customers on Facebook
  • learn to set up a Facebook paid advertisement
  • review and interpret Insight Reports

MSB-352-A3MP Friday February 22, 2013, 1 – 4PM Carroll Community College – $99
SMB256 Friday April 12, 2013  9 – 12PM  Frederick Community College – $99

Advanced Facebook Workshop

Ready to turn your Facebook business page into something spectacular? Then this workshop is for you! In this workshop, attendees will:

  • install and use a Facebook iFrame app to create a custom landing page
  • install and configure apps for FAQ pages, Contact Us pages, PDF downloads, YouTube Channel and more
  • install and configure a Constant Contact sign up page or other email marketing application
  • learn how to troubleshoot advertising campaigns
  • learn strategies to take advantage of Edgerank

Prerequisite: Facebook XXZ-120-A4P or permission from instructor

MSB-353-A3P Friday March 15, 2013, 1 – 4PM Carroll Community College – $99
SMB271 Friday April 26, 2013  9 – 12PM  Frederick Community College – $99

 


To register for Frederick workshops call 301.846.2419 To register for Carroll workshops call 410-386-8100.